The ride-hailing giant is extending its relatively new service that leverages the marketplace model to connect buyers and sellers, according to reports.
As the name implies, this time around the focus is on work, where the buyers are employers and the sellers are temporary workers.
The launch into Miami represents the second city where Uber Works takes root, after Chicago, two months ago.
“There’s a lot of demand for skilled workers, especially in entry-level and hospitality sectors,” said Andrey Liscovich, CEO of Uber Works, to the Miami Herald. “For us, this sector is not really new — we’ve been operating in a tight labor market, and it builds on strengths Uber already has.”
The overall premise might be the same as had been seen with the ride-hailing service launched roughly a decade ago. The use cases get a bit of expansion, though, as now the gig work encompasses, say, cooking or helps fill the staffing needs of the hospitality industry, or in industrial sectors. And as the Herald noted, the approval system remains the same — evidenced by the stars that are awarded to drivers as they are rated.